Seven things not to miss at the Canon Vision virtual trade show

The Canon Vision logo.
The Canon Vision online trade show will enable you to find out more about the latest Canon cinema and broadcast technology in an immersive and safe environment.

Global events have made it difficult to meet in person, so Canon is launching an innovative new virtual trade show. Canon Vision will enable viewers to explore the latest in video imaging technology within an interactive, immersive space.

Visitors usually flock to the Canon stand at September's International Broadcasting Convention (IBC), but in the absence of a physical show this year, Canon has created an online event to showcase its full Canon Pro AV line-up, including the latest Cinema EOS cameras, 4K display monitors and the full suite of lenses.

After an introductory presentation and a quick registration process, you will be able to enter the virtual trade show and explore the stand. Immersive displays and dynamic demonstrations will enable you to learn more about the latest cinema and broadcast technology. Filmmaking pros will also be sharing their experiences and offering their thoughts on the future of the industry.

Here are seven things you really won't want to miss at the Canon Vision virtual trade show.

A representation of Canon's Free Viewpoint Video System showing the virtual camera moving freely around the field as a rugby player runs with the ball.
Canon's revolutionary Free Viewpoint Video System was used at international rugby matches to capture action from every angle using an array of cameras around the ground. It then combined all that information to create a totally immersive experience.
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1. Discover the latest in technological innovation

The first stand you’ll see at the virtual trade show is the Tech Showcase – the ideal introduction to the latest technical innovations on display at Canon Vision.

Here, you’ll be able to find out more about 8K and the benefits it can bring to filmmakers and why you should be paying attention to the arrival of this ultra-high-definition standard, while you will also be able to discover more about the incredibly optical technology Canon has developed, pushing the boundaries of lens innovation. For sports fans, there’s an introduction to Canon’s innovative Free Viewpoint Video System, which completely changes the way viewers experience live sport.

A man stands on hilltop holding a Canon EOS C500 Mark II. Mountains can be seen in the background.
High-resolution footage from the full-frame Canon EOS C500 Mark II will be available to view, so you can see for yourself the incredible image quality delivered by the Canon-developed CMOS sensor.
A teaser shot of a new Canon cinema camera.
As well as showcasing the latest in 8K and 4K HDR technology, Canon Vision will be your first chance to get up to speed on Canon’s latest cinema camera.

2. Explore the Canon Cinema EOS line-up in the Cinema Zone

Be one of the first to explore Canon’s new cinema camera, launching live at Canon Vision, with product introductions from product specialists and Q&As with filmmakers, while Canon’s full line-up of Cinema EOS cameras will also be on display in the Cinema Zone. From the Canon EOS C500 Mark II through to the Canon EOS C200 and Canon EOS C700 FF, hear from product experts about how these cameras harness Canon's famous colour science for unparalleled cinematic results.

This is also where you can explore the latest additions to the range. The Canon EOS C300 Mark III is the first Cinema EOS camera to feature Canon’s DGO sensor with 16+ stops of dynamic range, making it ideal for an HDR workflow. The Canon EOS C300 Mark III shares the same body and many features with the full-frame Canon EOS C500 Mark II – check out both models and see high-resolution footage captured on each, with high-end recording codecs and cinematic picture quality.

The Cinema Zone also houses the complete line-up of EF lenses and the cinematic Sumire Prime range. Fitted with a PL-mount as standard but convertible to an EF mount if required, these lenses are designed for cinematographers seeking a unique 'retro' look. All exhibit delicate rendering, natural warm colour with pleasing skin tones, smooth roll-off in the highlights and soft bokeh.

Canon Ambassador and founder of content agency Vivida, Simeon Quarrie.
Canon Ambassador and founder of content agency Vivida, Simeon Quarrie, will be talking about how the new mirrorless Canon EOS R5 and Canon's range of RF lenses can benefit filmmakers with smaller budgets. © Simeon Quarrie
Cinematographer and journalist Elisa Iannacone.
Cinematographer and journalist Elisa Iannacone will be sharing her experiences filming with a Canon XA55 camcorder. © Elisa Iannacone

3. Hear from DoPs in live Q&As and explore the Screening and Streaming Zone

You've seen the latest kit, now hear from the pros using it. In the Screening and Streaming Zones, a range of filmmakers will be opening their kitbags and sharing their shoot stories.

Filmmaker and creative Jolade Olusanya is a member of youth collective SXWKS and Barbican Young Poets, and has worked with brands including Red Bull and YouTube. He’ll be sharing his experiences of storytelling on Canon's latest RF mount systems.

Canon Ambassador Simeon Quarrie, who shoots video and stills for clients across the globe, as well as hosting YouTube tutorials, will be sharing how the new Canon EOS R5 and the latest RF lenses support small-budget productions.

Journalist and documentary cinematographer Elisa Iannacone, who has produced work for National Geographic, Newsweek and Vice, will be discussing the role her Canon XA55 camcorder plays in her work.

Looking at post-production, editor and colourist Ollie Kenchington, who produces commercials, shorts and documentaries and runs post-production training courses, will be talking about how the Canon EOS C300 Mark III can positively impact your workflow.

Lastly, you’ll be able to hear cinematographers explaining how the Cinema EOS line brings magic to their work. Nollywood filmmaker and director Daniel Ehimen will be sharing his views on the future of filmmaking with Cinema EOS cameras including the Canon EOS C300 Mark III, Canon EOS C700 and Canon EOS C200; while cinematographer Juan Luis Cabellos, who shoots drama, documentary and music videos, will explore how the full-frame Canon EOS C500 Mark II and Sumire Primes influence his cinematography.

A Canon XF705 camcorder.
The compact Canon XF705 camcorder, which you'll find in the Pro Video Zone, is capable of capturing breath-taking detail even in poor lighting conditions.
A Canon XA55 / XA50 camcorder.
The five cameras in the compact 4K XA range, including the XA55 / XA50 models, are ideal for run and gun style shooters.

4. Find the XF and XA camcorders in the Pro Video Zone

Discover the range of XF and XA professional camcorders in the Pro Video Zone. Designed for broadcast, and with documentary and commercial productions in mind, the XF range – including the XF705 and the XF405 – performs exceptionally well across a wide range of conditions. All cameras feature exceptional image quality, long zoom ranges, rugged build and long battery.

Hear from product specialists about the XF705's stunning 4K UHD image quality at up to 50p, and the 1-inch CMOS sensor, which delivers exceptional low-light performance. The XF705 is the first Canon camcorder to adopt the H.265/HEVC codec for improved file handling with 4K workflows. The more-affordable XF405 shares many of the same features but has a lighter, more compact body.

The five cameras in the ultra-compact XA range will also be exhibited, from the high-end 4K UHD XA55 and XA50 models through to the Full HD XA11. They're ideal for single shooters and combine extreme portability with high image quality and incredible low-light performance.

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5. Meet the 4K broadcast lenses of the future

At the Broadcast TV Lens Tower, you’ll be able to check out Canon's line-up of industry-leading, ultra-high performance 4K broadcast lenses. This includes Canon's long-zoom field UHD DIGISUPER range, which consists of two standard 4K series lenses and six cutting-edge 4K Premium series lenses covering both field and studio applications.

Look out for the flagship UHD DIGISUPER 122. This second-generation model features a stabilised 122x zoom with a focal range of 8.2-1,000mm – the longest range zoom in the line-up. The advanced image stabilization system in the lens holds the image still even at maximum zoom and is so advanced it can differentiate unintended vibration from camera movements such as panning to avoid over-correcting camera movements for smooth, natural pans and tilts.

You'll also be able to check out Canon’s latest 4K portable broadcast lenses, designed to meet the demands of crews on the move, whether that’s for news, sports or even in the studio. Explore the UHDxs series, representing outstanding optical design, and the cost-effective yet high-performance UHDgc series.

Canon Ambassador Martin Bissig with the Canon EOS R5.
8K is becoming increasingly accessible, demonstrated by the latest addition to the EOS R mirrorless range. The Canon EOS R5 can save 8K up to 30p internally as 12-bit RAW or H.265 footage. © Martin Bissig

6. Explore compact video partners

If you're looking for the ultimate stills-video hybrid, head to Compact Imaging Systems where you can get up to speed on the full range, including the recently launched Canon EOS R5 and Canon EOS R6 and the Canon EOS-1D X Mark III.

With a comparable design to the mirrorless EOS R, the next-generation Canon EOS R5 features a full-frame 45MP sensor and is capable of shooting continuously at up to 12fps for stills (20fps electronically) with Dual Pixel AF. The EOS R5 can capture stunning 8K video in 12-bit RAW internally to CFexpress cards, or 8K video using 10-bit 4:2:2 or 8-bit 4:2:2 MP4/H.265 codecs.

The Canon EOS R6 has a 20MP full-frame CMOS similar to the Canon EOS-1D X Mark III pro DSLR, and offers 4K video at up to 60p and full HD at 100fps or 120fps. Both the Canon EOS R5 and R6 feature industry-leading in-body image stabilization, vari-angle displays and Canon Log for increased DR, reduced noise and superior grading.

The Compact Imaging Systems will also showcase the wide range of both EF and RF mount lenses. With such an extensive range of optics, there’s a wealth of creative options available, from compact, wide-aperture prime lenses and zooms, specialist lenses such as fisheye, macro and tilt-shift, to professional quality L-Series lenses with unrivalled optical performance.

A 31-inch Canon DP-V3120 reference display.
The 31-inch Canon DP-V3120 reference display is ideal for professional HDR production workflows.

7. See how 4K professional monitors fit into your workflow

Canon’s 4K professional reference displays are suitable for live filming and post-production set-ups, with models ranging from a rugged 17-inch model with an aluminium chassis to the flagship 31-inch 4K HDR display. All of the monitors have been designed for the professional market and feature wide viewing angles and Canon’s innovative Matrix Array technology for edge-to-edge uniformity with minimal colour shift.

The flagship 31-inch DP-V3120 and 24-inch DP-V2421 models have been designed to overcome the challenges of displaying HDR content, with 2,000 cd/m2 of edge-to-edge brightness and ultra-low black levels. Both qualify as Dolby Vision mastering monitors and meet the forthcoming HLG HDR broadcast standards.

Visit Canon Vision to sign up for the event.

Autor Kevin Carter

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